DETAILED CHAPTER OUTLINE
Taking a Venture From Start-up to Harvest in Three Years
James B. Arkebauer, founder of Venture Associates, is the author of various business books including this latest electronic version of Ultrapreneuring,
CLICK HERE for order information on the $15.00 electronic download
(This Table of Contents section is approximately 9 pages)
ULTRAPRENEURING
INTRODUCTION
Teaching Skills
Global Competitiveness
The Age of The Ultrapreneur
Ultrapreneurial Qualifiers
Preview of What You'll Learn
- The Opportunity
- The Ultragrowth Opportunity
- What It Takes to Be an Ultrapreneur
- Building the Inside Ultrapreneurial Team
- Assembling The Outside Ultrapreneurial Team
- Planning The Ultrapreneurial Venture
- Securing Ultrapreneurial Equity Financing
- Making It Happen-Ultrapreneurial Style
- The Ultrapreneurial Harvest
CHAPTER 1---ANALYZING THE ULTRAPRENEURIAL OPPORTUNITY
Times Are Changing
- Today We're Globalized
- The Windows Are Closing
- But You Still Have Choices
- It Gets Even More Complicated
Small Is Best - Again
Venture Capital Changes
Changing Times Means Greater Opportunity
What You Need For Ultrapreneurial Startup
- Acquire These Five Ingredients
- Anticipate These Main Hurdles
Examining Opportunity Areas
- Biotechnology
- Computing Tomorrow
- Electronic Publishing
- Could This Be The Ultimate Marketing Tool?
- Conclusion
Ultrapreneurial Company Growth Cycles
- First Stage - The Seed Stage
- Second Stage - Organization And Product Development
- Third Stage - Production And Market Ramp-Up
- Forth Stage - Major Financing
- Fifth Stage - Rapid Expansion
- Sixth Stage - Maturity
Distinctive Characteristics
Warning Signals
CHAPTER 2 --- THE ULTRAGROWTH OPPORTUNITY
Ultragrowth - The Marketing Challenge
- Seek Maximum Gross Profits
- Assess The Time Window
- Become Sinless
- Building Marketing Leadership
- Analyze The Manufacturing Dilemma
- There Are No Short Cuts
- Foreign Marketing Challenges
- Consumer Products
- Trends
Opportunity Testing Marketing Guides
- Be First
- Four Quick Marketing Tips
- Three Quick Competitive Strategy Tips
High Tech Qualifiers
- Two Approaches
- Market Opportunity
- Technical Approach
Partnering Strategically
- Acquisitions Make Them Larger
- Ultrapreneurs Do It Faster And Cheaper
- Confirm Two Points
Using Your Whole Brain To Make Decisions
- Left-Right Brain Simplified
- Determining Your Pattern
- Two Left-Right Quizzes
Business Goals
- Why People And Businesses Don't Set Goals
- Personal Balanced Goal Setting
- Method To Program Goal Achievement
- What Goals Look Like
Basic Questions Check List
Taking Aim At The Future
- The Age Of The Entrepreneur Is Here
- Financing
Reviewing The Opportunity
CHAPTER 3 --- WHAT IT TAKES TO BE AN ULTRAPRENEUR
What Do Venture Capitalist Think
Hardy, Ambitious, Goal Achievers
Entrepreneurs - The Word And Its History
Characteristics - The Basics
- Achievement
- Commitment
- Communications
- Energy
- Goal Setting
- Growth Orientation
- Honesty
- Innovation
- Intelligence
- Leadership
- Risk Tolerance
- Self-Confidence
- Action Orientation
The Ultrapreneurial Action Decision Sequence
- Is Action Needed Or Not
- Is There A Choice Of Actions
- Will A Habitual Course Of Action Suffice?
- Reduction Of Alternatives
- Choice Of Preferred Course Of Action
- Decision To Take Action
Entrepreneurial Failures
- Fear Of Success
- Definition
- Emotional Facts
- Fear Of Success Triggers
- Guides To Recognizing
- Three Steps To HelpYou Learn To Accept Success
What Entrepreneurs Should Not Do
A Balancing Act
Success Qualities
- Hard Work
- Enthusiasm
- Creativity
- Flexibility
- Empathy
- Knowledge
Differentiational Factors
An Age Old Debate
- Risk Is Back
- There Are Four Generations Of Risk Takers
- Ultrapreneurs Build A Mixed Team
Female Entrepreneurs And Entrepreneuring
- The Female Touch Is Growing
Ultrapreneurial Corporate Conscious
- People Are Always The Backbone
- Everyone Is Encouraged To Participate
- A Humanistic Orientation
- There Is Life After Work
- Community Involvement Is Commonplace
- The Past Is Heeded But The Future Is Never Ignored
Passion
CHAPTER 4 --- BUILDING THE INSIDE ULTRAPRENEURIAL TEAM
The Primary Goal
One Or More Ultrapreneurs
Staff
Ultrapreneurial Management Types
Getting Intimate With The Management Team Requirements
- Administration And General Management
- Operations Management
- Financial Management
- Marketing Management
Engineering And R&D Management
- Personnel Management
- Legal Management
Five Basic Management Functions
Ultrapreneurial Hiring
Ultrapreneurial Interviewing Techniques
- Your Attitude
- Meeting The Candidate
- Give The Facts
- Asking Questions
- What You Want To Learn
Interview Guide -- Seven Techniques
Your Board Of Directors: Who, Why, And How
- Good And Bad Boards
- Determine The Outsider's Role
- An Informed Board Is A Helpful Board
- What To Expect From A Board
- Makeup Of The Board
- Committees Of The Board
The Board Of Advisors
CHAPTER 5 --- ASSEMBLING THE OUTSIDE ULTRAPRENEURIAL TEAM
Consultants And Advisors
- What Consultants Are Really For
Some Advice On Advisors
Accountants
- Compilations, Reviews, Audits
- Compilations
- Reviews
- Audits
- With Regard To Audit Accountants
- Qualifying
Attorneys
- The Difference Between Large And Small
- Getting Along
- Questions To Ask
- What Are Lawyers Selling And How They Charge
- Other Forms Of Payment
- Double Check The Costs
- The Multiple Counsel Aproach
Conclusion -- Empowerment-Is Your Company Headed For Divorce?
CHAPTER 6 --- PLANNING THE ULTRAPRENEURIAL VENTURE
Your Primary Business Plan Purposes
Incorporate The 9 Guiding Principles
- Make It Easy To Read
- Your Approach Should Be Market Driven
- Qualify The Competition
- Present Your Distribution Plan
- Exploit Your Company's Uniqueness
- Emphasize Management Strength
- Present Attractive Projections
- Zero In On Funding Sources
- Close With A Bang
The Next Step: Obtain Critical Reviews
Outline For A Business Plan
- Cover Sheet
- Table Of Contents
- Executive Summary
- History
- Product Or Service
- Market Description And Analysis
- Marketing Strategy
- Operations Plan
- Research And Development
- Schedule
- Management
- Risks And Problems
- Use Of Proceeds
- Finances
- Appendix
Your Plan Is A Lot Of Work
The Plan's The Thing
The Ultrapreneurial Difference
Ultrapreneurial Structuring And Valuations
- Choosing The Right Structure
- Several Points Of Caution
- LLCs
Previewing Valuations
Previewing Ratios
- Expense Ratios
- Profitability Ratios
- Utilization Ratios
- Liquidity Ratios
- Debt Ratios
- Coverage Ratios
Investor Equity Valuation
Creating A Special Executive Summary
Making The Transition-Business To Operating Plans
Ultrapreneurial Plans Take Your Best Effort
CHAPTER 7 --- SECURING ULTRAPRENEURIAL DEBT FINANCING
There Are Several Types Of Financing
Your Two Basic Choices Of Financing
Your Two Basic Sources Of Financing
- Advantages Of Self Funding
- External Funding Is More Complicated
Ultrapreneurs Use Combinations
So Debt Or Equity?
Understanding The Stages Of Development
- Seed Or Concept
- Start-Up
- First Stage
- Second Stage
- Third Stage - Mezzanine
- Harvest
Identifying Debt Financing-Forms And Sources
- Understanding The Forms Of Debt Financing
- Accounts Receivable
- Conditional Sales Contracts
- Equipment Loans
- Lines Of Credit
- Plant/Property Improvement
- Time-Sales
- Unsecured Term
- You May Have To Sweeten The Deal
- Subordinated Debt- An Alternative
Understanding The Sources Of Debt Financing
- Commercial Banks
- Commercial Finance Companies
- Factors
- Leasing Companies
- Savings And Loan Associations
- Small Business Administration
- Small Business Investment Companies
- Industrial Revenue Bonds
- Life Insurance Companies And Pension Funds
- Government Sources
- Small Business Innovation Grants
- Other Grants
- Leveraged Buy-Outs
- Credit Enhancement
- Trade Credit
Chapter 8 --- SECURING ULTRAPRENEURIAL EQUITY FINANCING
Seed Stage Financing
You're Looking For Angels
- What's An Angel Look Like
- How To Find Your Angel
- The Best Way To Approach Angels
- Preparing The Scene
Understanding Traditional Professional Venture Capital
- A Brief History
- Venture Capital In General
- Traditional Venture Capital
- There Are Three Categories To Consider
- Corporate Venture Capital
- How To Find A Venture Capital Firm
- How To Qualify Them
- How To Get In The Door
- How To Present To A Venture Capitalist
- What To Ask A Venture Capitalist
- What To Expect From The Meeting
- What Will Happen Next?
- The Commitment Letter
- Due Diligence: A Complete Check-Up
- The Marriage
- The Ongoing Relationship
- Traditional Venture Capital Funds
The Preferred Investment Vehicle
Regulation D - Reg D Is The Exemption
The Regulation - There Are Six Basic Rules
- Rule 501
- Rule 502
- Rule 503
- Rule 504
- Rule 505
- Rule 506
Alternate Exemptions
- Exempted Securities
- Exempted Transactions
- Regulation A Offerings
- Avoiding Integration
A Final Reg D Note
Cashflow: It's Your Lifeblood
As We've Said - Use Both
CHAPTER 9 --- MAKING IT HAPPEN - ULTRAPRENEURIAL STYLE
The Secrets Are Several
Breaking Out The Planning Process
Getting Clear - Administrative And Operational
- Operational Planning
- It's Demanding Mental Work
- Seven Criteria
- Why Plans Fail
Psyching Up For Unrelenting Change
Shaping Your Own Success Mindset
Taking Control Of Success Forces
Innovate Or Expirate
Ultrapreneurial Edicts
- Management By Objective
- Alternatives
- Expand Carefully From A Profit Mindset
- Hire For Tomorrow
- Gain Eyes, Arms, Ears, And Legs
- Lead People - Manage Things
- Leadership
- You Can't Fight Reality
- Criterion One
- Keep Your Eye On The Pot
- What You Got When You Got What You Didn't Expect
- The Only Real Mistake You Can Make
- Management Must Manage
- Monitor And Respond
- Test: Early, Often, Carefully, And Habitually
- Success And Unsuccess
- Market Share Idealism
- Marketing Variables
Making It Happen - Summarized (The Keys)
- Outside Pressures
- Inside Pressures
CHAPTER 10 --- THE ULTRAPRENEURIAL HARVEST
Is The Exit Important?
Pricing And Terms
- Pricing
- Methods Descriptions
- Net Worth
- Asset
- Income
- Cashflow
- Market
- Heuristic
Terms
- Cash Down
- Installment Payments
- Guarantees Of Payment
- Stock As Payment
- Options
Other Considerations
Harvest Choices
- Absentee Ownership
- Management But-Outs
- Here's How Financing Works
- There Are Also Some Negatives
- Outright Sales
- Esops
- Mergers And Acquisitions
- Watch For These Problems
Going Public
- What Is Going Public?
- Advantages And Disadvantages
- Advantages
- Disadvantages
But It's Worth It
It's Harvest Time
EPILOGUE
Capture Your Opportunity With The Baby Boomers
Final Thoughts
CLICK HERE for order information on the $15.00 electronic download
CONTACT INFORMATION
Principal Contact - James B. Arkebauer
Venture Associates - 4950 East Evans - Suite 105 - Denver CO 80222-5209
(303)-758- 8710 Fax-758-8747
Send e-mail to: jarkebauer@ventureA.com
This web site address is: http://www.ventureA.com
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2/5/02