VA Business – Page 2 – Business Strategy & Marketing Advice

5 Ways Of Ensuring You Hire The Best Office Removalists Company

An office relocation is a big step for any business and ensuring that it goes smoothly and to plan is essential if you are to start in your new business premises on a positive note. The last thing you want is a shambolic move meaning you and your employees settling into your new surroundings under the proverbial dark cloud. One of the surest ways to make the experience positive is employing the best possible Toorak removalists you can.

Office removalists are essentially what can make the difference between a disorganised, stressful, and costly office relocation and one which is planned, stress-free, and goes smoothly but to get to this point, there are several steps you must take beforehand. These are the steps required to research, evaluate, and then hire an office removalists company. Specifically, there are five steps we recommend, and these are outlined below.

Establish Exactly What Your Needs Are First

It amazes us when we see business owners researching services that they think they require without actually evaluating what their needs are first. Surely the logical and sensible approach is to determine what their business needs, and then find a service that matches that.

7 Reasons Better Branding Can Boost Your Family Lawyers Business

Whilst branding might be an aspect of business that many people associate with large global companies, it is also something that all local businesses should be focussing on too, and that includes law firms. The scale of your branding activities might not be on the same level as the likes of Nike and Coca Cola, however, the benefits to your family lawyers business can be every bit as important to its success.

If you are still unsure as to what benefits might accrue from a marketing campaign that seeks to enhance your family lawyers business’s branding, continue reading and you will soon discover seven of them, all of which can boost it in both the short and long term.

Promotes Your Business As A Premium Option: When faced with the need to find a family lawyer, potential clients will want the reassurance that they are being represented by the best possible legal team. With effective branding, your family lawyers business can be projected as one of the elite legal teams in your area, which means those looking for a top family lawyer will seek to retain your services.

What information do you need to value a business for sale?

There are many different methods of valuing a business. Some investors use discounted cash flow, others use a multiple of earnings, some look at appraised assets. If you are in the same business as the business for sale that you are looking to acquire, what synergies exist between the two companies?

The amount of savings that can be generated needs to be factored into the purchase price. If you are looking to acquire a competitor who keeps low balling the prices, if you were to acquire them, that gets rid of a competitor which will result in higher prices, you need to factor that into the amount that you will offer for the business for sale.

Here is a list of items which you should have when doing your valuation

three years financial statements prepared by an external accountant. If the accountant has a designation, ie. CA, CGA, CPA, the accountant may have issued an opinion, a Notice to Reader, Review Engagement or Audit. Please read the opinion to determine how much reliance on the financial statements, if any, that you should make.
internal financial statements from the last year end up to current normalize income for the last three years. Normalized income starts with the net income reported for tax purposes and removes all personal and non reoccuring expenses which would not exist under the new owner.

How To Hide Stains In Your Office Carpet Until The Pros Can Remove Them

Ok, it is confession time. We are going to teach you how to cheat. Now, far from this meaning that we have fallen from grace and gone over to the dark side, instead, it will mean that you can keep your business premises looking great for as long as possible. Specifically what we are going to do is teach you how to hide or reduce stains in your office carpets, until you can hire professional carpet cleaners to get rid of them for you properly.

You might be thinking, “Why don’t I just call the pros in today?”, and we would answer that by telling you to go for it. However, commercial carpet cleaning is a highly popular service, so there is the likelihood that you may have to wait a few days before they can confirm an appointment. Meanwhile, your carpets remain dirty or stained which is hardly the image you want to project to prospective clients and other visitors to your business premises.

So, whilst you are waiting patiently for your professional commercial carpet cleaners to work their magic, here are some ways in which you can hide the offending areas of your dirty carpets from view, or minimise the effect of the stains which exist.

Fire Safety Tips for Businesses

As a business owner, you’ve likely got enough to worry about in your daily operations without needing to give any spare time to fire protection. However, as inconvenient as it might be to dedicate time to something that probably won’t happen, it’s essential to be prepared.

Not only can it be a legal requirement, but it could also save lives. Here are some fire safety tips from fire services that could be important while you’re putting your workplace fire safety plan into action.

Have An Evacuation Plan

Most people know that they should leave the building immediately if they see, hear, or smell fire. However, how they leave the building and what they should do next isn’t always clear. It can be if you put an evacuation plan into place and train your staff on what’s involved in it.

How Facebook Can Help You Grow Your Commercial Legal Practice

When it comes to promoting your commercial legal practice online, you have no shortage of options to choose from in terms of how you do so. This is why many law firms and lawyers have turned to digital marketing specialists for help and advice with regards to choosing which digital marketing channels they should be focussing their efforts on.

One of those channels is social media, but even here there are so many social media websites, your head is likely to start spinning as you try to fathom them all out and pick which ones you are going to try. One social media channel which you should certainly consider is Facebook, and although it occasionally gets bad press from some quarters, there is no denying that it can be a huge source of new prospects for any business, including those in the legal sector.

Now you might be thinking that Facebook is simply there for people to post humorous photographs and keep in touch with friends and family, whether they live in the next street or on the other side of the world. Well, you would correct in the sense that they are functions that Facebook fulfills, but when it comes to promoting a business, it also has much to offer within the realm of marketing that business online.

Five reasons you shouldn’t design your own website

In the modern world, there are countless website builders and other platforms that target beginners who want to create their own new website. The main draw of these tools is that they require little to no technical experience to use, they don’t require any coding knowledge, and they are affordable and enable rapid site creation.

However, it’s not always a good idea to create your own site. Just because a platform advertises that you can “get online in minutes” doesn’t mean you really will be able to. And even if you can get online fast, there’s every chance that you will make mistakes and run into problems down the track.

Need more convincing? Here are five reasons why you should engage an experienced Perth website designer and never try to design your own website.

It Takes Time

Despite the platforms advertising rapid website creation, the reality is that you can expect to spend at least a few days creating anything more than the most basic site. This is because web design isn’t as easy as it may appear, and there’s a lot more to it than you might realise. Employing an experienced web designer will save you time, enabling you to focus on the things you’re actually good at.

4 Ways Landscape Designers Can Increase Your Home’s Value

There are many reasons why you might employ a landscape architect to redesign and create a completely new garden for you at your property. It could be you have moved into a new house, and you want to change it to your personal preferences. Maybe your current garden is sadly lacking and needs a new lease of life. You may also have discovered landscaping recently and until now were not aware of its potential to transform your garden.

There is one other reason that might be applicable, and it is one that many homeowners often do not think of when focussing on changing their garden’s layout, albeit for some others this is the primary incentive to transform their garden. That reason is increasing the value of their property. The former group we mentioned see this as a bonus but are more focussed on other reasons. The latter is fully aware of it, and see the work of their landscape architect as an investment.

4 Landscape Design Features That Offer A Huge Return On Investment

Landscape architects and designers create awesome gardens and outdoor living areas for their clients, but the reason they were employed in the first place can differ from client to client. Some will have moved into a new home and need their garden totally revamped. Others will have grown tired of their current garden or its layout and want to give it a completely new look. And finally, there will be some clients who want a landscape design as means of investing.

Some of you might be thinking is stocks, shares and bonds are for investing in, and that is true. However, do not underestimate the ability of a garden that has been planned and created by professional landscape designers, such as Landscaping Sydney, to provide the client who has paid for it, a hefty profit. Money might not grow on trees, but it can certainly be created by them, and other garden plants and features if they are of sufficient beauty and quality.

If you are still unsure as to how a landscape architect can join the ranks of investment bankers and brokers by giving you a possibility of gaining a return on what you invest in your garden, then here are some specific examples of landscape design features that prove it.

5 Highly Effective Digital Marketing Strategies For Small And Local Businesses

One of the mistakes that many small and local business owners make when they set out to create a digital marketing campaign, is that they spread themselves too thin. What we mean by that is that, instead of focussing on one or two digital marketing tactics, they try just about everything. Apart from it being a nightmare to manage 10 or more different marketing channels, it also means your resources can be stretched to the limit, including your time and your budget.

For a digital marketing campaign to be successful, it requires careful planning, including setting its goals, research, such as spying on your competitors’ campaigns, implementation, and most importantly tracking and analysis to see what is working and what is not. If you attempt to do all of these but multiply them by 10 or more different marketing methods, you are almost certain to fail.

Instead of taking a scattergun approach, you need to focus your marketing efforts on one or two methods to start with, optimise them, and then think about moving on to others. For a start, your stress levels will be much lower, and just as important, the chances of your campaigns being successful are increased enormously. As for what online marketing avenues you should go down first, here are 5 which we highly recommend for small and local businesses.

Search Engine Optimisation (SEO)

Often cited as the holy grail in digital advertising, SEO is one of the most effective ways for a business to get traffic to its website from Google and other search engines. However, it is not something that can be done in days or even weeks, so a degree of patience is required. It is also complex and has a steep learning curve, so unless you are already an SEO expert, it is highly advisable that if you want to use SEO, that you employ a professional SEO agency.